In 1969 an entrepreneurial innovator convinced the University of Washington’s bookstore to sell their brand new “Ski and Hike Daypack,” which they marketed to university students to carry their books and school supplies.  Although the university’s administrators were initially skeptical that this concept would catch...

Pantone declared the 2019 color of the year to be living coral.  And, looking back, the quirky color and its warm toned friends have certainly made their way into our collective consciousness.  Fashion, art, design, and new products have all featured this 2019’s color of...

As if a Thousand Geeks Cried out in Sadness In the original Star Wars, ObiWan Kenobi feels the destruction of the planet Alderaan and says that he senses a “Great disturbance in the Force.” If you are in the geek world, 2019 is going to be...

There’s a meme that goes something like this: I showed my kid an old floppy disk and he said “You 3D printed the Save icon!”  Depending on your age it is either absurdly funny or authentically sad. It touches on a reality that life is moving...

Nostalgia is hot.  Whether you remember VH1’s “I Love the 80’s” or spend your time reviewing old favorites on Buzzfeed, tapping into classic childhood memories is an immediate way to make an emotional connection with your current (or potential) client. Taste The Rainbow There’s no better way...

If you spend any time on Facebook right now, you might have seen your friends engage in the “How Hard Did Aging Hit You” challenge.  This is where you find your first profile picture and most recent profile picture and share them side by side...

On the popular TV show Big Bang Theory, annoying genius Sheldon Cooper takes the relatively boring topic of Flags and creates a web-show called Sheldon Cooper Presents: Fun with Flags.  This long running gag has resulted in some great star cameos and many fun costumes...

Many employers claim that they want creative thinkers on their team. Unfortunately, when it comes time for these “outside-the-box” thinkers to shine their ideas are often deemed too risky. Since 2005, the folks at the magazine Make: have been doing their best to change this mindset. Dale...

For almost twenty years, the coloristas at the Pantone Color Institute have been naming a “Color of the Year.” They sift through creative expressions in fashion, design, social media, entertainment, art, and travel to choose the color they think represents the direction of the world....