If you swear the holiday shopping season starts earlier every year, you’re not just whistling Dixie. It’s a strategic move led by the biggest retailers, as this article from Skyword breaks down. The phenomenon even has a nickname: Christmas Creep! (Sounds like someone who leaves...
A well-defined content calendar is critical if you run a blog or publish a newsletter. If you are in business, you can curate strategic messages for your customers. A solid 2018 content calendar will better serve your audience and make you and your social team more productive. Plan...
Your organization is unique. So your uniqueness should shine through on social media. That suggestion might sound all well and good, but are you ready to make it happen? New digital communication tools become available all the time, and new trends emerge. Take advantage of...
Getting a new business off the ground is an uphill battle from the get-go. So, anytime you can take advantage of promotional methods that are cheap-cheap-cheap, you can feel a dose of relief. There are plenty of affordable methods of promotion out there, so let’s...
Branded apparel is one of the most cost effective ways to promote your company, team, church, school or other brand. That’s because once you have the right brand design that catches the eye and piques the interest, getting it noticed is as simple as wearing...