The font you use for your logo is just as important as its overall design and color. How do you stand out among the Papyrus and Comic Sans MS styles, which have saturated consumer attention? Compare Serif and Sans Serif fonts you should know for...
If you are planning face-to-face interactions with your customers, from a one-on-one meeting to an international trade show, you’re probably thinking about swag. Make sure you invest wisely by getting the right swag for your business. To Swag or Not to Swag Swag can benefit almost any...
Pack your bags--you’re going to a trade show! Some people can’t wait for the fun and the social buzz, while others see the bowl of free candy as half empty. However you feel about trade shows, we can all agree that they’re an investment and...
In a busy world, getting people together in the same place at the same time is never easy. If you run a community organization or even a casual hobby group, you know what it’s like. Social media provides a platform to inform huge numbers of...
Whether you’re attending a conference or having lunch with a potential client, an attractive promotional item can make you more memorable. Promotional products range from the familiar, like mouse pads and mugs, to the more unusual, like 3D puzzles and infusion shot glasses. Going the do-it-yourself...
Trade shows offer a unique environment to get a company and/or product exhibited to the surrounding industry. A common practice is to offer promotional items as giveaways. This reinforces the brand and product in the hopes of gaining future business. Here is a list of...